Why do Aussies stick to shopping at Australian websites?
Author: Luke
Australians remain loyal to their country by doing their best to shop from Australian websites. But is it just loyalty to Australia that keeps them shopping at home. There are many reasons for Australian shoppers to buy online at Australian websites.
For starters, the goods are usually shipped from Australia, whether they have been manufactured in Australia or shipped from an Australian warehouse. Delivery from Australia has a number of benefits. Delivery should in most cases be faster than international shipping. With less handling from warehouse to customer you would expect there to be a reduced chance of damaged goods being supplied. And whilst a products price can be cheaper at an international supplier this is all too often eroded through the additional delivery cost to ship the goods overseas.
When shopping internationally, Aussies remain concerned about the creditability of the company they are dealing with, particularly when they are not familiar with the international brand. They may feel they are dealing with a company or supplier that is unreachable or may not even really exist. If there are problems with supply and delivery, Aussies want to feel they can easily contact somebody in their own country to discuss their concerns.
Then there is the issue of currency conversion. Many international suppliers do not provide a website that shows the cost in Australian Dollars. An Aussie customer is faced with the inconvenience of converting the goods price themselves and must trust in both their calculations and the supplier’s calculations.
Australians like to support their country using products manufactured in Australia. Whilst the term “Made in Australia” does not always mean that the company is Australian owned, if at least part of the supply chain is based in Australian, a shopper is supporting local workers.
Such is the loyalty that Australians display for Australian suppliers; there are websites and guides that are devoted to Australian suppliers. For example Ausbuy supplies a guide to enable shoppers to determine what labels are Australian owned and those that are not. There are sites like shopORdrop.com.au which support Australian shops by providing a comprehensive directory of Australian Shopping websites. This site also includes an Australian shop search engine that helps you to locate an Australian website that sells the product or service you are looking for.
For now, Aussies prefer Australian websites and international suppliers still have a lot of work to do to break into the Australian online shopping market.
Article Source: http://www.a1articles.com/article_1471087_47.html
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